Writing Tips: Active VoiceWriting in the active voice rather than the passive voice gives your writing more life and more clarity. And that can affect your career prospects. Use the active voice unless doing so makes a sentence awkward. Your writing will stand out, and your readers will perceive you as more energetic than if you had used passive voice. If you are in sales or marketing, the active voice should dominate your writing style. No matter what field you are in, active voice will improve your credibility because you are talking to the reader instead of at the reader. Passive voice indicates an unwillingness or inability to communicate, because it is indirect.
Here are examples that show, rather than tell, what active voice is:
Passive voice is usually awkward and unclear. Active voice is usually clear, emphatic, and flowing. It is also direct. Thus, good writers prefer active voice because we want interesting information to flow in a clear and direct manner for our readers. Readers prefer active voice (whether they are aware of it or not), because it decreases the amount of mental work required for understanding the text. People naturally have a more positive reaction to active voice than they do to passive voice. In many circles, especially technical fields like engineering, law, and medicine, writers falsely assume passive voice makes them look more "professional." Don't fall into that trap. You can express some things better with passive voice, but usually it is better to rewrite the thought such that passive voice isn't necessary. Every instance of it reduces directness. Tips on making sure you have active voice:
Verbs followed with "by" are signs of passive voice. See the chart above for examples. For more tips on writing, click here. For coaching, tutoring, or editorial assistance with writing projects, click on the About Us link for contact information.
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