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| Do you, as a small business owner, ever feel you've blown your ad budgets and gotten a low return on investment? We show you how to have highly desireable results, instead. |
| The purpose of advertising is not to get the word out about your company or your product. The purpose of advertising is to bring buyer and seller together, so you can sell your product.
This course shows you how to bring buyer and seller together, even on a tight budget. It shows you how to identify the ways your product solves a problem or makes the buyer feel good and then how to communicate that to potential buyers--without hiring a big ad agency.
You can be very successful with your own advertising, and this course explains how. |
After taking this course,
you will:
- Understand how to focus your advertising on your message.
- Understand how to decide what your message is.
- Know the two reasons why people buy and how those affect your
advertising efforts.
- Be aware of common advertising pitfalls and how to avoid them.
- Understand how to position your products or services in the ad
media for best results.
- Use your ad dollars effectively.
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To view the complete Table of Contents for this course,
click here
 .
See our FAQ
section for more information.
Estimated completion time: About 15
hours. |
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