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With today’s razor-thin margins, soaring costs, and tough competition, most
of us think more in terms of surviving, rather than maximizing profits.
However, implementing the practices that maximize profits will automatically
improve your odds of survival by several orders of magnitude.
Under pressure to survive, however, many managers are employing no-win
strategies. Simply working people harder causes burnout and a net loss of
efficiency, reducing the work force quickly results in delivery problems and a
net loss of efficiency, and deliberately taking shortcuts results in a loss of
quality and reputation.
So, if these strategies backfire, what can you do? That,
friend, is why you need this course.
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This course shows you how
to:
- Understand why people buy, and how to give them what they want at
a price that works for both of you.
- Know the three principles of "Marketing Magic."
- Understand how "working harder" often reduces
profits in real life--and what to do, instead.
- Maximize real profits, rather than maximize your adeptness at
shell game accounting and reporting.
- Increase top-line revenue.
- Identify and implement cost-savings that improve quality and
delivery.
- Engender customer loyalty while increasing profits.
- Master the art of the upsell.
- "Work smart."
- Implement the "Project Paradigm."
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To view the complete Table of Contents for this course,
click here
 .
Approximate study time: 5 hours, self-study
See our FAQ
section for more information!
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